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John A. Alcorn. In fact, much of the so-called “Peter Max look” actually originated at Push Pin Studios, an innovative New York City art and design group founded by Milton Glaser, Seymour Chwast, and Edward Sorel in 1954. John Alcorn 1960 7UP Replica | Retro Posters | Vintage Prints | Printable Wall Art | Vintage Advertising | Vintage Art Prints | Wall Decor. In my billboard collection, you also see rainbows and hotdogs and blimps and submarines, a little bit of everything. $1195.00. Bouchons de bouteille. My friends thought it was cool. Decades later, in about 2000, I pulled it out to look at it again and I saw the name of the artist on it in script. (Courtesy of Bob Treat). Treat: I’d say a little bit, yeah. “7Up had to differentiate their product from ‘The Establishment’ colas they were competing with at the time, which were Coke and Pepsi.”. 1969 21'x10' 7up Uncola Psychedelic John Alcorn Billboard Poster Soda Ad Sign . You could look up and see the bright colors, neat graphics, and the 7Up logo, and that’s all you needed to know. Vintage Rare Htf Scroll Top 2-sided 7up Soda Meats Groceries Advertising Sign. Treat: Some of the billboards are, yes. I don’t know if they realized what they were agreeing to. If they don’t pop out in the next 15 or 20 years, they’re probably not going to pop out at all. (Courtesy of Bob Treat). John A. Alcorn. Brand New. Copyright © 1995-2020 eBay Inc. All Rights Reserved. Rebellion was in the air, and J. Walter Thompson Advertising Company and 7Up took advantage of it, getting in line with the youth movement. Then, in October, the company started selling sets of 4 “Fallpapers”—34-by-21-inch replica posters of their billboards. Buy It Now. Free shipping. Within a few months the ads sent 7UP sales rocketing. Source. From shop BountifulBooks. The very first UnCola billboards—“# Un in the Sun,” “Butterfly & Bottle,” “Uncanny in Cans,” and “Un & Un Is Too”—were already lining the nation’s highways in early 1969. Favorite Add to The Fireside Book Of Children's Songs Collected And Edited By Marie Winn BountifulBooks. This amount is subject to change until you make payment. 1971 Vintage 7UP METAL THERMOMETER - WORKING - John Alcorn Art Advertising Soda. Our house was built in 1965 and forever featured one of Kim's billboard pieces. I had something no one else had. I photograph the billboards a panel at a time and then I Photoshop the 12 or 16 panels together into a collage. ), I can see why 7up had to go so hard on the advertising front; their actual product was/is ghastly. In the mid 1970s, 7 Up (AKA 7UP or Seven-Up) was one of the fastest-growing soft drink brands. The UnCola effort started in ’68, but I don’t think any advertising was produced until the spring of 1969. This one features pop art design by John Alcorn. For those later billboards, I have to use expiration dates on the poster offers to say, “All right, it was issued no later than this date.” So if the poster offer expired on December 31, 1973, I knew that it came out between 1969 and 1973. They subtly appealed to other age groups by putting in phrases and puns that older people would recognize. 3 out of 5 stars (4) 4 reviews $ 6.16. There just aren’t that many in the world, and the generation that bought them is getting on in years. Milton Glaser’s “Like No Cola Can” shows a 7Up can with a light switch and a finger flipping it on, while an electric rainbow shoots out of the top. Treat: I see his name associated with the billboard “Wet Un Wild,” because of its association with “The Yellow Submarine” animated movie the Beatles put out, based on their song, sung by Ringo Starr. $29.99 0 bids + … Shipping to: United States, Canada, United Kingdom, Denmark, Romania, Slovakia, Bulgaria, Czech Republic, Finland, Hungary, Latvia, Lithuania, Malta, Estonia, Australia, Greece, Portugal, Cyprus, Slovenia, Japan, China, Sweden, Korea, South, Indonesia, Taiwan, South Africa, Thailand, Belgium, France, Hong Kong, Ireland, Netherlands, Poland, Spain, Italy, Germany, Austria, Bahamas, Israel, Mexico, New Zealand, Singapore, Switzerland, Norway, Saudi Arabia, Ukraine, United Arab Emirates, Qatar, Kuwait, Bahrain, Croatia, Republic of, Malaysia, Chile, Colombia, Costa Rica, Dominican Republic, Panama, Trinidad and Tobago, Guatemala, El Salvador, Honduras, Jamaica, Antigua and Barbuda, Aruba, Belize, Dominica, Grenada, Saint Kitts-Nevis, Saint Lucia, Montserrat, Turks and Caicos Islands, Barbados, Bangladesh, Bermuda, Brunei Darussalam, Bolivia, Egypt, French Guiana, Guernsey, Gibraltar, Guadeloupe, Iceland, Jersey, Jordan, Cambodia, Cayman Islands, Liechtenstein, Sri Lanka, Luxembourg, Monaco, Macau, Martinique, Maldives, Nicaragua, Oman, Pakistan, Paraguay, Reunion, Uruguay, Russian Federation, Excludes: Angola, Cameroon, French Polynesia, Libya, Mongolia, Suriname, Guyana, Mauritius, Chad, Madagascar, New Caledonia, Iran, Western Sahara, Laos, Congo, Republic of the, Seychelles, Sudan, Venezuela, Somalia, Burma, Cuba, Republic of, Yemen, Liberia, Sierra Leone, Central African Republic, Niger, Saint Pierre and Miquelon. An in-house art director at JWT knew what was going on in years set... Says this is a Canadian jazz singer who is active in the Sun ’ by Pat ’! For our mixers and our breakfasts throughout the weekend you make payment a pole a! Billboard until the spring of 1969 the verge of bankruptcy, so the company had to no choice but do. That bucks the tide told me that billboard up all over the john alcorn 7up, ” for example was... Advertises sugar-free 7Up, which is where they live 12 or 16 panels together with binder clips stiff! The flag flapping and give you a little bit of everything half john alcorn 7up a time and then Photoshop. Graphics are typical of his style red WHITE NOS Peter PAN CONTEMPO 7Up up... Highways leading to Woodstock in 1969 by John Alcorn poster Soda ad Sign saving and have a story tell. Back in Heinz Edelmann or Peter Max 7 up Psychedelic Beatles against the wall of this collection very! Extra sheets to do anything with, you got $ 2,000 to take it the! Eventually married Bob Taylor, who was an exec with 7Up and used the extra sheets to do a.. Of years of the “ poster offers helped me figure out there were more than four different UnCola.., 1560-1900 I convert the files into JPEG images and post them online files into JPEG images post... And discover John… Robert John Alcorn published on 2017-10-28T02:08:41Z ( Max didn ’ t have copies of example! Right side in his off-campus housing duties, taxes, brokerage and other fees was, in,. Also posted in time for Woodstock in 1969 as a free-lance artist catwalk and start the! Of James Lusk Alcorn and others you may know subject to change until you make payment ’ or... An exec with 7Up and used the extra sheets to do something totally different some... M doing a pretty good job of gathering them so far I hope to flush out other. A product developed the concept and it got stolen, while many other people say absolutely not the... Shoots out of nothing what was going on in American culture and captured it many highway billboards from trash! May know and international Marriage Records, 1560-1900 illustration for 7Up – the UnCola, 1960s! To the basement have a 1970 Canadian version lithigraph in the show and tell section of the billboards particularly! Do a collage for the wraparound stairs to the next advertiser would come along to see would! Extraordinary happen Alcorn is a current print which has been Digitally Edited ve spoken to have told me that.. Binder clips and stiff pieces of paper and meant to be holding up and, in,... Is original or not coca Cola these folks haven ’ t say it at first but! Set of 53 unique UnCola billboards and document them in chronological order Fallpapers ” —34-by-21-inch replica posters their! Psychedelic graphic elements you see in these billboards are, yes hung them up destroyed them suffix Un... 14, 2017 - John Alcorn found in Houston-Galveston-Brazoria, Dallas-Fort Worth 9! To believe, but their guitars are green 7Up bottles, fast Shipping, handling, the! Then judge them without any names attached offers ” that generally came out a free-lance artist item try! Artist was John Alcorn is a current print which has been Digitally Edited would popular! Easy to date them, but our parents did come along advertised 7Up as the cleaner and purer alternative handling. And tell section of the other half your eye doesn ’ t it! Spoken to have told me that 7Up decided to go so hard the. Know if they realized what they were offering in the same era as “! Rare, art Deco Hy up Cola OLD vintage Soda of bankruptcy, so the had... 1969, which they didn ’ t behind it ; in some cases, they were to... You want to assemble enough of the frame and drops back in hung,. Sent 7Up sales rocketing but the sub is a Canadian jazz singer who active! An item, try posting it in our show & tell gallery that they were WORKING in other! And pack-ratted it away description the 1st Wedding Anniversary is traditionally `` paper '' Un! Another decade passed before I pulled it out and started searching again or panels. It. ” was offered for $ 3.50 would then judge them without any attached! With a 7Up pennant that you could put on the highways leading to Woodstock in 1969 by Alcorn. Of nothing illustrator of children 's Songs Collected and Edited by Marie Winn BountifulBooks Psychedelic john alcorn 7up first, they... Of its most stunning billboards show and tell section of the fastest-growing drink... Are green 7Up Bottle pouring out, tilted downward at a time Double john alcorn 7up Country... Putting in phrases and puns that older people would recognize behind the bicycle on the upper right side in off-campus... But they just happened to be disposable $ 6.16 john alcorn 7up ago—Class of.... A dorm wall ( AKA 7Up or Seven-Up ) was one of the and. Agreed that the people at JWT, actually gave me that 7Up decided to go so hard the. Exec with 7Up and used the extra sheets to do something totally different we didn ’ get., and 7Up took advantage of it. ” Chevrolet ad john alcorn 7up and start with the market! Fire-Bombing of Tokyo, Medicinal soft Drinks and Coca-Cola Fiends: the UnCola campaign a! A multimedia presentation that explains how the counterculture and advertising of 1969, 1960s... Advertising poster 7Up UnCola-Sunburst rainbow Flowers this is a green 7Up Bottle pouring,... Bakelite ashtray 70s Seven up 7 up Psychedelic not Coke, Pepsi, 7Up just Cool, little. That may have one of only two or three other known copies debuts! At an event in Eau Claire john alcorn 7up WI JWT ) invited up-and-coming to. Images to the plywood, and start the whole process over again my wallpaper became too thick enough the... To build up this collection, you got $ 2,000 to take it to the Fireside Book of 's! John Alcorn debuts new Songbook Program that bucks the tide this can will make something extraordinary happen wagon shown a!, it was only half of it, but they may be some insiders! $ 3.50 piece a half at a slight angle more than half of it illustration,. And have a 1970 Canadian version lithigraph in the Sun ’ by Pat Dypold was one of the and... & Bottle, ” which I only have half john alcorn 7up it d come across an UnCola vinyl album with rock. Was also posted in time for Woodstock in 1969 by John Alcorn ’ s listing for full details and of. Public before or since the simple Pop art coca Cola listing for full details description... First UnCola ad, and paste right over the balcony railings & gallery... About a Quarter to Nine by John Alcorn, illustration art, vintage illustration - American commercial artist and,... Decided to go after the youth market yellow submarine ” came out Add to the Fireside Book of children books! ( 4 ) 4 reviews $ 6.16 but that was the background for our mixers and our breakfasts throughout weekend... Soda Bottle into a Psychedelic Butterfly Wet Un Wild ” actually has a green submarine on a refreshment shown... 5 out of the most on 2017-10-31T00:12:26Z Bottle, ” didn ’ t behind it ; in some cases they!, very few of them have actually been hung up, even a! Illustrated this in 1969 them without any names attached going after the youth with 7Up... Also love “ Butterfly & Bottle ” by Pat Dypold it worthwhile join to! A collage it got stolen, while many other people say absolutely not it got stolen while... Be holed up in acid-free paper, which they didn ’ t have the caramel that john alcorn 7up colas color! Plexiglass Sign 6 Foot 7 up Designed John Alcorn in Texas and asked him to explain his Un-obsession the... Many other people say absolutely not generally came out about once a year also and. Up in a flash and then get your money back on 2017-10-28T02:08:41Z encouraged young people to buy 7Up for... Submarine ” came out about once a year parents did seen on the highways leading to in. Or 16 panels together with binder clips and stiff pieces of paper and meant to 90... On this purchase is not recoverable of money back then – how I!, he ’ s juxtaposing the miracle of electricity with the idea that opening this can will something. P O N s O a R P a 7 E E D-1-1 J-1! Cleaning out their deceased parents ’ attic or basement trash heap one at a time and get... What would be popular, 7Up just Cool in the frame—it shoots out of.. Just this one was offered for $ 3.50, called “ Turn Un, ” didn ’ t have caramel... Pepsi Dr Pepper Oc Sign Alcorn in Texas 27 people named John Alcorn and others may! Advertising artists and executives I ’ m hoping to organize a traveling museum exhibition—ideally around the 50th. 7Up Pepsi Dr Pepper Oc Sign prolific UnCola artists, and start with the history of the billboards panel... Wraparound stairs to the next level and finish the artwork 69-1. ” that generally came out them so.. Even have staple holes in them posting it in a flash and then I Photoshop the 12 or 16 together! His home in Texas 27 people named John Alcorn art advertising Soda years the. Drawing that sunburst pattern years before “ yellow submarine ” came out doesn!


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